Red Radisson. Dubawi Tower

STATUS: Concept Design
YEAR: 2018

Dubawi Tower is a 84-storey mixed-use residential and hotel located on Sheikh Zayed Road, near Business Bay. This project expects to meet the ever-growing demand on residential, tourism, and hospitality sectors, specially for midscale and upscale hotels and places where people can interact in a flexible environment. The building will enjoy views of the Arabian Gulf on one side and Burj Khalifa on the other. The hotel includes the ground floor, basement parking, amenities located on levels 15 and 16 and guest rooms between levels 16-26.  

Intercon has submitted a concept based on Radisson  RED ’s guidelines and developed the Schematic Design accordingly. The hotel includes the interior design of all FoH areas: lobby and reception area, business center, ADD, specialty restaurant, public toilets, prayer rooms, corridors, 369 guest rooms, gym and amenities. The residential program includes the interior design of the public common areas and 756 residential units. The operator’s design code is based around eclecticness and boldness, as it wants to portray this new philosophy in the hospitality world clearly stated through the interior design. Touches of red in walls, furniture and objects act as the link between all the spaces. Modern lighting, fun and interesting decor are the identity traits of a hotel that wants to attract a young and savvy clientele.